How did you manage to get such great results with this photograph?
I just wanted to get all of this shot with my camera without having to rely on Photoshop. This is how I normally work. I like to plan ahead and take care of the details before and during the shoot rather than spending a lot of unnecessary time sitting in front of my computer trying to achieve the same result.
To produce the best work for a client, what is the ideal working relationship between you and an art director or designer?
The best working relationship with a client always comes from good communication and knowing that you are both working towards the same goal. As agencies and clients come to me for my particular style, there is always a good understanding of what they can expect. From there, we build on what the art director and client are aiming to achieve and continue to refine the results throughout the shoot until perfection is reached.
How do you balance commercial work and personal work?
Personal and commissioned work is quite easy to balance for me since I enjoy producing high-quality images in any form. Quite often, my commissioned work has been triggered by a set of personal images that have inspired an art director with an idea. It’s always a pleasure working with talented and inspiring agencies and art directors all over the world.