Cougar Smooth-White-100#C Cougar Vellum-White 80#T Astrobright-lift off lemon-60#T
Design Firm
Design Ranch
Copywriter
Claire Gude
Assignment
The KCMOE CDE is helping Kansas City businesses and organizations realize their dreams through targeted and collaborative economic development initiatives. With a rebrand just around the corner, this year’s annual was designed to help propel the KCMO CDE into a new era.
Approach
The impact the organization has had on Kansas City, has grown steadily for the last four years. So, for this year’s “map” of coverage, we were looking to design something that embodied that success.
Results
The book jacket doubled as an informative, energizing graphic of the areas that the KCMO CDE serves. Black and white photography sprinkled with pops of neon paper gave the content a striking look. The edgy edition is a fantastic hint at what the organization has in store.