Apo Reef is the largest coral reef in the Philippines. This is a project to create a brand identity of a hotel for people traveling during and post pandemic that help make it easy for the hospitality industry to entice guests to come. Eco tourism and sustainability are important to preserve these natural spaces.
This branding exercise includes Logo design, Room key design, Mobile site home screen, Face mask, letter paper, envelope, and Door hang. To better tell the story, I developed a point of view, also the design principle for my overall direction - Enjoy the luxurious nature.